Phoenix Capital Ventures (PCV) is an investment firm based in Atlanta, Georgia focused on early stage and scaling sports, media and lifestyle companies. We have over 25 years of success growing and operating successful sports, media and entertainment properties including franchises in the NBA, MLS, NCAA, Nike and various startups.

We provide capital and strategic guidance to companies spanning numerous sectors including gaming, esports, media, entertainment, consumer goods, ticketing and predictive analytics.


Andrew Steinberg

Founder & Managing Partner

Andrew has a long track record of success growing and operating sports and entertainment properties with the NBA, MLS, NCAA and Nike among others.

Prior to launching Phoenix Capital Ventures, he served as Executive Vice President and Chief Business Officer for the Atlanta Hawks’ NBA Franchise and Philips Arena, after being promoted from Executive Vice President and Chief Revenue Officer for the organization.

Before joining the Hawks, Andrew served as the Executive Vice President, Business Operations for Sporting Kansas City and the venue, Sporting Park. He also served as the Associate Athletics Director for Marketing and Revenue Development with the University of Kansas Athletics Department. Prior to his tenure at the University of Kansas, Andrew was an associate with the law firm of Riling, Burkhead & Nitcher, Chartered and worked with Nike.

Andrew earned bachelor’s degrees in media arts and political science from the University of Arizona. He went on to earn a Juris Doctor from the University of Kansas School of Law, where he also received a certificate in Media, Law and Policy. He lives in Atlanta, Georgia, with his wife and two children. 

Adam Lewites

Strategic Advisor

A former college basketball coach that decided to make the leap into technology and entrepreneurship. Adam is now apart of the Endeavor Atlanta office helping identify and work with high impact entrepreneurs in the Atlanta community.

Adam was previously a member of the original founding team of Insightpool and responsible for overseeing all business development, sales, and client engagement across the organization. He’s also been apart of two other Atlanta startups including SidePrize, a digital payments platform for skill based gaming, and WideAngle, an agile performance management platform changing the way companies develop their employees.

Specialties include: Startups, Partnerships, Business Development, SaaS Technology Sales, Lead Generation, Entrepreneurship, Social Media, Salesforce.com, Sales Management, Marketing, Advertising, Coaching, Leadership.